Blueberry exports are growing faster in Zimbabwe than anywhere else in the world, according to industry analysts East Fruit.
South Africa, European Union countries, the UK, Russia and the Middle East are said to be Zimbabwe’s main markets.
“On average over the past five years, Zimbabwe has increased blueberry exports by 63% each year. In 2022, exports grew by 85%… which allowed the country to enter the top 15 countries in blueberry exports and overtake Serbia in volume,” East Fruit quotes a UN Food and Agriculture Organization official as saying.
The news has been welcomed by Zimbabwean media, with the state-owned Herald declaring it as proof that the country was regaining its status as a breadbasket.