Art Alade also moonlights as one of Nigeria’s most sought-after musical talents and event hosts. His foray into the content production and event space began in his early years when chance and preparation got him his first gig on the radio. Born in Lagos, he grew up surrounded by music. His father was a legendary media personality and musician who counted Nigerian icons like Fela Kuti amongst his friends. His parents met when they were both singing in a church choir years ago which incidentally is also where Art Alade honed his skills as a musician.
“I learned how to make commercials, interview people etc, from the radio. One day, someone hosting the morning show opened up an opportunity for me by not showing up for work and I was there, ready, prepped and I took over and the opportunity built itself. Everything was all about time and chance,” says Art Alade to FORBES AFRICA.